Radio Station Idea – The Market on the Majors Is Cornered, Let’s focus on the Minor Leagues

Radio Station Idea – The Market on the Majors Is Cornered, Let’s focus on the Minor Leagues

by Craig Hamilton on Sunday, January 23, 2011 at 4:13pm

Radio Station Idea – The Majors are Covered, Let’s focus on the Minor Leagues

(Note: I do not have the funds to start this.)

1. It would be a good idea to make radio stations that broadcast local music only within the range of their antenna. This idea for a radio station that is essentially advertisements for local shows could include all types of music, profit and nonprofit. Songs of a particular band would only be played the week prior to the show. Since there are oodles of local shows, it would probably be best if a band selected a particular song that they wanted their audience to hear.
   1. Of course it would follow FCC rules.
   2. Bands that become the house band for a particular club would be heard most often, with non-regular local acts getting slightly less attention, with regional acts getting a moderate amount of attention, and national acts getting very little attention. Stations such as WPXE and many others have the market cornered on the acts that play these major venues, so devoting time to them would probably be counterproductive anyway.
   3. This radio station idea could include everything from major acts that might play something as big as Fenway Park or the Comcast Center, all the way down to local hardcore bands that play perhaps the American Legion, and even church worship teams.
   4. The music does not necessarily have to be divided into category. The shuffle button on the music player of the broadcasting radio station could simply be pressed. Shuffle buttons generally randomize music played based on a number such as 23/7.
   5. Most venues already require a band to submit a demo. These demos and even professionally produced music could be played.
   6. Songs/media would have to be 5mins or under.
   7. Additionally, community updates (perhaps weather, minor league games, church times, synagogue times, mosque times, art exhibits, etcetera could be announced).
      1. Non-profit organizations could be cut a break on price. Profit organization would pay more.
      2. Out of range? If a band such as Phish was playing the Comcast center, but that venue was out of range, they could pay for an advertisement for a much more costly price for being out of range of the radio stations antenna.
      3. Dues: venues and show coordinators might pay yearly dues to the radio station. Since, the motive of this station is to focus on minor acts, it would thus be appropriate to charge more based upon the size of the venue, and the amount of profit it generates.
      4. None of the radios station’s airtime would be free, such that if an act could only draw an audience in their living room, they would have to pay to be on the air. Charity would be accomplished through promotional merchandise, where 10% of profit would go into freebies, such as t-shirts, stickers, and if enough money was generated preferably musical instruments, scholarships, and music lessons, would be donated, etcetera. Here the idea is to enable people to get on the radio station if they work for it.